Redefine Your Success:

Less Stress. More Focus

Scale. Simplify. Succeed.

Your Unique Next Steps
for a Rich Life.

I help ambitious established women over 40
unlock their unique purpose and life vitality with
proven strategies to make it happen.

A New Stage of Life. A New Level of You.

We all have the same 24 hours, how are you using them? It’s high time you fill your days with things that serve you. 

It’s never too late! Watch your unique vision unfold in under 30 minutes

Redefine Success. Embrace Freedom.

Age is merely a page in the book of life! 

Transformation at this stage of life starts when we strip away the noise and focus on what truly matters. We seek a rhythm that resonates deeply with who you are, where the line between work and life blurs seamlessly. Let’s honor the wisdom you’ve gathered while leaning into the intuition that has guided you through every life challenge and triumph.

Let’s take this journey together, explore the parts of your life that hold the most meaning, and craft a version of success that’s entirely your own. Live each day with vibrancy, deep connection, and complete peace with yourself. It’s time to prioritize your health, cherish your relationships, and create space for the things that bring you joy. I’m here to walk beside you as you write this new chapter, and I have no doubt that you’re on the brink of thriving in ways you’ve always known were possible but haven’t fully claimed – until now.

 

Step Into the World of Possibilities

Inspiration in Every Episode

Step into your power and craft a life you love – one unstoppable AhHa moment at a time!

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Book: Vitality Knocks

A Nightly Awakening

This isn’t just a book – it’s your new favorite nightly ritual. Ignite your passion and write them into reality.

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Anita Heidema

RichLife Plan Session

Don’t struggle to figure it all out on your own! In 60 minutes identify solid next steps to simplify, scale and succeed on your terms. 

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Meditation: From Overwhelm to Ah

Meditation

This isn’t just meditation – it’s your new daily ritual. Center your mind and manifest success effortlessly.

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I can’t wait to meet you!

Hi! I’m Anita Heidema.

If you’re ready to ditch the overwhelm, reclaim their time, and create success that’s as unique as they are. Welcome, you’ve found your place in the world.

I’ve been where you are – navigating life’s chaos, juggling it all, and wondering, “What’s next?”

My unique vision process, which I developed over 30 years ago, transformed my life. I’m dedicated to sharing this process with as many women as possible to help them achieve the same life-changing results.

For the last two decades, I’ve been empowering women like you to visualize and conceptualize their highest potential, that essence that only they possess. We then match their vision with unique-to-them business strategies to catapult them into success beyond their wildest dreams.

Whether you’re seeking a career reinvention, business success, retirement residual income, or personal transformation, I’m here to guide you in redefining success for your next chapter.

Ready to embrace the wisdom you’ve earned and live life on your terms? Let’s make it happen together.

Stories of Triumph & Transformation

What My Clients Have to Say…

Moving up the corporate ladder I did not think I had anything to fear. I was basically running the place until I was not. The loss was unbearable and I did not know where to turn. Then I found out there was life after corporate that I did not know. I booked a call with Anita and found out what my unique purpose was for the next stage of my life. In the end I opened up my own business that has earned me more money and I got my time back to do the thing in my life I love. Happier then I have ever been and was a gift for me. Thank you Anita Heidema.

Cindy Mandigers

I was having a hard time at work and was always wanting to get ahead in the company and not sure how to do it and find the courage, and confidence.. Working with Anita I realized it was really that I did not want to work the hours the position was asking for and did not see it in another way. Working with Anita over 1 month privately I honed into my leadership skills and presented the position I wanted in a different way that allowed me to do it with less time investment. Well worth the investment to meet with Anita and work with her.. I still hire Anita from time to time when needed and in a situation or need advice. She is brilliant.

Michelle Main

Highly recommend the Rich Life Biz System to create your life book. I still have mine on my shelf and go back to it once and awhile to focus on what is important and do a check in. Changed my personal and professional life.

Alison Simpson

Thank you Anita for all you have done for me. Being stuck has always been a word for other people and not me. Thought it was cliche. Not that I got myself out of my comfort zone, my business and life has taken off. I would not have seen it unless I went through your RichLifeBiz system and academy. The realization of the mind to leadership and business strategies that work. Unbelievable and thank you.

Tracy M

I have tried other programs and what I like about Anita’s systems is it is a one stop shop. You can do online and one-one that covers all areas and is unique to you so I didn’t have to go elsewhere to others. Time is so important to me and you can choose to speak to Anita and find out what is best. I did the Rich Life Biz system and then the year long academy that covers all areas of business strategy. I still will book Anita for a 1:1 to get through some tough times and she is always bang on with the correct process to move forward for success.

Sarah Clear

I was having a hard time getting past the noise of the world and so confused and unfocused. After working with Anita and the group it helped me to get clear on my next steps in my life. I started my own business while still working and now close to quitting my job after 6 months and consistent in my business to earning over my high 6 figure salary.

Christine M

Ready to Redefine Your Success?

RichLifeBiz System

Reimagine your goals with renewed clarity, foster habits that bring impactful results, and align your actions for balanced success.

This holistic program explores 11 aspects of life, strengthens your confidence, leadership, and ownership, guiding you to your highest potential with elegance and purpose.

A 90 day transformation and craft your unique beautiful Rich Life book. A representation of all you stand for, what you want and where you’re going. You will find yourself revisiting these pages time and time again as you write this next chapter of your life.

Let’s see if this is right for you.
Schedule your 15-minute connect call today!

Let’s Explore

Ready to Redefine Your Business?

RichLifeBiz Academy

Our transformative community experience reveals your tailor-made path to success and a life you love.

Scale your business with proven strategies. Simplify your approach to reclaim your time freedom. Succeed financially in alignment with your true self.

We meet weekly in the Academy, either with me or one of trusted expert guests. We’re your one-stop-shop to eliminate the guesswork around technology, inspire you with innovative solutions, and expand your confidence to grow your business.

Our group of dedicated, unstoppable women are building lucrative businesses together! Join us?

Be the first to know when the doors open for 2025.

We redefine our lives not because we must,
but because we choose to consciously craft our next chapter.
Life is too short to wait, too precious to be lived in fear.

Your journey to a Rich Life starts now!